This field focuses on providing advanced academic understanding and increased student awareness on current practices in hospitality industry. It also offer platforms for research students in areas including hospitality management and marketing, service operations and economics of hospitality firms. The supply and value chain in accommodation industry such as hotels, resorts and homestays; as well as food service industry such as restaurant, catering and other similar business outlets. Research areas also emphasis on operational issues in hospitality organisations, strategic management, service quality, customer experience, entrepreneurship and economic evaluation. Research students will be exposed to attending appropriate research classes as well as conducting research activities under the professional supervision of respective research expert in this field.


ENTRY REQUIREMENTS
Master
PhD


LIST OF EXPERTS

Faculty of Forestry and Environment
Dr. Siti Suriawati Isa

Faculty of Food Science and Technology
Prof. Dr. Muhammad Shahrim Ab Karim
Assoc. Prof. Dr. Hazrina Ghazali
Dr. Ahmad Fareed Ismail
Dr. Ainul Zakiah Abu Bakar
Dr. Chua Bee Lia
Dr. Farah Adibah Che Ishak
Dr. Siti Fatimah Mohamad
Her Highness Dr. Ungku Fatimah Ungku Zainal Abidin

School of Business and Economics
Prof. Dr. Sridar a/l Ramachandran
Prof. Dr. Yuhanis Ab. Aziz
Assoc. Prof. Dr. Anuar Shah Bali Mahomed
Dr. Abdul Rashid Abdullah
Dr. Nawal Hanim Abdullah

Updated:: 21/02/2024 [aslamiah]