This field of studies focuses on aspects of business and management of halal products. Issues involved include strategic management (halal products), operational management (halal products), quality management (halal products), logistic management (halal products), international trade management (halal products), strategic marketing (halal products), international marketing (halal products), promotional  management halal products), consumer behaviour (halal products) and tourism and hospitality (Islamic perspectives). The difference between this field of studies with the normal management studies is that it not only focuses on the aspects of the management of halal products but also the application of Islamic principles.


ENTRY REQUIREMENT
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LIST OF EXPERTS

School of Business and Economics
Prof. Dr. Suhaimi Ab Rahman

Faculty of Veterinary Medicine
Assoc. Prof. Dr. Lokman Hakim Bin Idris

Faculty of Modern Languages and Communication
Assoc. Prof. Dr. Nor Azura Binti Adzharuddin

Faculty of Human Ecology
Assoc. Prof. Dr. Elistina Abu Bakar
Assoc. Prof. Dr. Mohd. Daud Awang

Faculty of Computer Science and Information Technology
Assoc. Prof. Dr. Rodziah Binti Atan

Faculty of Food Science and Technology
Prof. Dr. Muhammad Shahrim Abdul Karim
Dr. Ungku Fatimah Ungku Zainal Abidin

Institute of Tropical Agriculture and Food Security
Prof. Dr. Awis Qurni Sazili